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New FMCG Exploration: shampoo 2.0

Digital R&D

As a daily personal wash product, shampoo plays a very single role for consumer.
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New retail channel innovation

Digital Commerce

Hazeline snow, a brand-new skin care brand independently operated with the concept of light medical beauty, was launch for trial operation in November 2018 through social commerce.
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Smart scalp empowerment tools and solutions

Digital R&D

Seedology will be officially launched in 2019, customized for professional hair salon channels.